Pardot Marketing Automation
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Pardot Marketing Automation by Salesforce.com, Inc.

Introducing the full-featured marketing automation tool that’s easy to use. Pardot’s platform features CRM integration, email marketing, lead nurturing, lead scoring and grading, social posting, and ROI reporting to help marketing and sales teams work together to generate and qualify sales leads, shorten sales cycles, and demonstrate marketing accountability.

Benefits

  • Email Marketing Email is the heart of your online marketing, so make sure you’re getting the most from your efforts with our powerful email tools. 
  • Lead Generation Keep your pipeline fully stocked with a steady flow of high-quality leads using Pardot’s landing pages, form builders, and search connectors. 
  • Lead Management Use lead scoring and grading, prospect tracking, and lead nurturing to ensure that the right leads go to the right reps at the right time. 
  • ROI Reporting Pardot’s powerful reporting and analytics functionalities allow marketers to finally discover the true ROI of their marketing efforts, leading to greater marketing accountability. 
  • Sales Intelligence Your sales team’s time is valuable. Give them the tools they need to pursue only the hottest leads. 
  • Social Marketing Your clients and prospects maintain a constant presence on social media — why shouldn’t you?