GoodData is a comprehensive cloud analytics platform that integrates cloud data with operational sources to quickly uncover: Customer Insights that measure Marketing’s impact on the business, operational insights that improve decision making efficiency and increase sales velocity and opportunities to generate new revenue streams through embedded analytics
GoodData goes beyond BI to deliver high value Insights as a Service. We provide advanced analytics for driven organizations to create new revenue streams. Our strength is helping marketers and ISVs understand their customers’ behavior and needs:
- CMOs move to the front of the line. GoodData provides marketing analytics to understand your customers’ buying journey, improve the ROI of multi-touch nurture campaigns, and use social analytics to link advertising spend to revenue.
- CXOs love good data. We identify operational insights that improve the health and agility of your business. With GoodData, organizations make faster decisions, allocate resources more efficiently and improve predictability.
- A product manager’s dream. Popular software vendors create revenue-generating data products, Powered by GoodData. OEMs tell us that embedded analytics are the number one reason their customers upgrade.