What is Mautic?
Mautic is the world's first open source marketing automation software and is a powerful tool which businesses and organizations can use to effectively communicate with their audience and market their products and services by improving their lead generation, nurturing, and tracking capabilities as well as email marketing, asset management, results analytics and a variety of other useful add-ons.
Benefits and Insights
Why use Mautic?
Key differentiators & advantages of Mautic
- Engage your leads through powerful social media marketing. Listen to your target audience and interact directly with them on their social media platform. Build your lead lists from social mentions, hashtags, keywords and more. Active social network marketing built into your campaigns.
- Effortlessly track both anonymous and known leads. Mautic provides in-depth and detailed lead tracking including page views, time spent on site, and specific interests. Once you’ve begun tracking, you can nurture those leads with an array of powerful processes and Mautic makes it easy.
- Send personalized emails to your leads. Mass email marketing with no sending limits. Also integrate with existing third-party solutions. Watch email opening, track clicks, send follow-ups based on user decisions all with Mautic and email marketing.
- Design valuable forms for your campaign to collect information, build lists, give content or market your next webinar with the highly customizable form builder.
- Flexible, easy-to-use campaign management and drip program creation. Build a campaign and define the actions and events your leads will follow. Automate the process of connecting with leads and nurturing them along the sales funnel.
- Use the data gathered from each of your campaigns to improve your marketing efforts. Detailed feedback of campaign reports let you improve and perfect your marketing.
Top Competitors Alternatives
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