What is Aprimo Marketing Studio®?
Whatever your marketing goals, Aprimo Marketing Studio® is your all-in-one solution for putting true Integrated Marketing Management to work in advancing your business. And with the new release of Aprimo Marketing Studio® v8.7, capabilities now include an improved user interface along with out-of-box integration with Aprimo® Relationship Manager. Business-to-business and consumer marketers alike rely on Aprimo Marketing Studio® to help streamline workflows and integrate their online and offline efforts, while delivering information, accountability and control into the hands of those who need it.
Benefits and Insights
Why use Aprimo Marketing Studio®?
Key differentiators & advantages of Aprimo Marketing Studio®
- Eliminates unaligned or misaligned marketing investments- Provides better visibility andinsight into marketing spendacross the organization
- Improves productivity andincreases the number of campaigns without adding resources
- Speeds execution times forcampaigns and activities- Lowers production and content creation costs
- Increases visibility to strategic marketing initiatives and expenditures- Captures data necessary forregulatory and compliancerequirements
- Creates more effective and timely multi-channel digital marketing campaigns
- Drives greater revenue and/orleads and increased ROI from your marketing campaigns
- Offers improved sales productivity with better qualified leads
- Provides better visibility intowhat’s working and what isn’t
- Helps you engage your customer with the right message at the right time