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Benefits and Insights

Why use Acxiom Impact?

Key differentiators & advantages of Acxiom Impact

  • With a focus on the consumer experience and marketing optimization, we deliver billions of highly targeted emails per year, manage thousands of terabytes of data for our clients, and provide big brands with the confidence, scale and accountability needed to win in fast-moving markets.

  • Email Marketing 
    Our Impact™ platform combines an enterprise database architecture with campaign management and advanced analytics to assist account and client teams in producing everything from simple campaigns to sophisticated automated lifecycle programs accurately and efficiently.

  • SMS
    Acxiom’s SMS mobile marketing platform allows marketers to deliver targeted offers and content through SMS text and delivers targeted opt-in marketing programs that enable consumers to easily discover and access relevant information and offers.
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