Benefits and Insights

Why use SugarCRM (Active)?

Key differentiators & advantages of SugarCRM (Active)

  • Automate 
    Powerful workflow tools in Sugar allow you to automate and optimize even the most complex business practices to heighten customer experiences, drive productivity and reduce operating costs

  • Customize 
    Your CRM system should run like your business, not the other way around. Only Sugar offers fast, simple customization without limits. With Sugar, your CRM is as unique as you

  • Extend 
    Whether going global and taking advantage of the more than 26 supported languages and currencies; or integrating with the hundreds of third party tools and apps in the Sugar ecosystem, the Sugar platform makes it easier than ever

  • Personalize
    With the ability to deploy your CRM on your terms, and in the location of your choice, with Sugar you reap the benefits greater control and ownership. The Sugar platform can run virtually anywhere, helping global companies comply with government and industry mandates, provide greater data privacy, and simply have greater access and control over sensitive customer data.
Cost of Ownership

Typical cost structure for Sugar CRM:

License/Subscription Cost
  • Based on subscription licensing model – per user per month
  • Involves an upfront cost to own the software plus includes maintenance fees, mobile access, Microsoft Outlook Plug-in, reporting, customization and integration capabilities/integration toolkits
  • Cost is same, regardless of deployment option – On-Premise or Cloud-based/SaaS
  • Cost will vary depending on the Sugar CRM edition/plan selected (refer pricing section for details)
Maintenance Cost Included in the upfront license cost
Installation/Implementation Cost
  • Not included in the upfront license cost
  • Sugar CRM offers remotely delivered jumpstart packages to on-board new customers with advice related to set-up and configuration for approximately $1,500 to $3,000
  • Users have options to get Sugar CRM implemented from outside vendors such as Brainsell
  • Cost will vary depending on type of SugarCRM implementation packages selected
  • Brainsell offers SugarCRM implementation packages – Basic Package at $2,400, Medium Package at $4,600 and Large Package at $9,400 (implementation package includes basic setup, data migration and import along with training support)
  • Basic setup refers to creating users, setting up emails, personalizing the system with company’s logo, setting up end users, creation of custom fields, reports and basic setup of the system
Customization Cost For both the types of deployments, cost will vary depending on the type of module selected and the level of customization required (add-on) for developing or enhancing an existing product feature or module
Data Migration Cost/Change Management/Upfront Switching Cost
  • For both types of deployments, cost will vary depending on the CRM platform being moved and how jumbled business data may or may not be, amount of data to be migrated, availability of migration tools, complexity of data and gaps between the existing system and the new system
  • Sugar CRM professional services for data migration are available for $5000
  • Additionally, users can opt for data migration from third-party vendors such as Brainsell. Cost will vary depending on the type of package selected for data migration
Training Cost
  • Provides Live Training through its Virtual (ranging from 2 to 4 hours class) or Onsite Live Training classes or Online Role-Based Learning along with Knowledge Base/Repository
  • Cost for such classes vary, depending on the type of training opted for – starting from $150 to $300 to $650 and goes up to $950
  • Provides Sugar Certification Programs for $225 per participant. Certification is valid for 2 years
Recurring/Renewal Costs
  • Include cost for updates, maintenance, upgrades, patches, training and support
  • Additionally, the cost will vary depending on the type of module/edition selected by the users
Pricing Details
Product Name Description Price/Details
Sugar CRM Professional Pricing
  • Sales automation and forecasting
  • Marketing lead management
  • Support automation
  • Call center automation
  • Reporting & Dashboards
  • SugarCRM Mobile
  • Cloud or on-premise deployment
  • 15GB storage
  • Unlimited Studio customizations
  • Unlimited online support
  • Support for MySQL and SQL Server (On-Site)
  • Phone Support is available for additional $120
  • $40/user/month (billed annually)
  • Minimum annual subscription includes 10 user licenses and starts at $4,800/year for Sugar Professional
Sugar CRM Enterprise Pricing
  • All Sugar Professional Functionality Features
  • Product Level Quotes
  • Advanced Workflow
  • Role-based Views
  • 100 Concurrent Customer Self-service Portal Users
  • SQL-Based Reporting Access
  • Support for Oracle and DB2 (On-Site)
  • 12x5 (hours/days) Email and Phone Support
  • 60GB storage
  • $40/user/month (billed annually)
  • Minimum annual subscription includes 10 user licenses and starts at $4,800/year for Sugar Professional
  • $65/user/month (billed annually)
  • Minimum annual subscription includes 10 user licenses and starts at $7,800/year for Sugar Enterprise
Sugar CRM Ultimate Pricing
  • All base features of Sugar Enterprise
  • 24x7 support
  • Assigned Technical Account Manager
  • Increased storage**
  • 5 sandbox instances**
  • $150/user/month (billed annually)
  • Minimum annual subscription includes 10 user licenses and starts at $4,800/year for Sugar Professional and $7,800/year for Sugar Enterprise
Deployment Options What options are available for product deployment?
  • On-Premise
  • Cloud-based/SaaS (Public Clouds: Amazon EC2, Windows Azure, Rackspace and IBM GTS Cloud or Private Clouds)
Pricing Model What is the pricing model?
  • Subscription-based
Minimum Commitment Is there a minimum monthly or yearly commitment required for purchase? Minimum annual subscription includes 10 user licenses and starts at $4,800/year for Sugar Professional and $7,800/year for Sugar Enterprise
Custom Quote Can you get a custom quote? No
Free Trial Does the vendor provide a free trial option? Yes
Product Limitations

Some of the product limitations include:

  • Limited import tool features and storage capacity
  • Does not offer robust mobile app functionality
  • No longer has integration with Pardot, a B2B marketing automation tool by Salesforce
  • Does not provide a calendar synchronization feature
  • Does not provide quick access to sales reports that requires navigation through multiple pages
  • Does not offer exhaustive reporting functionality

Salesforce CRM: Starting at $25/user/month

Sage CRM: Starting at $39/user/month

MS Dynamics CRM: Starting at $15/user/month

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