Social CRM is about conducting customer service on the Web so that conversations your customers are having about you become a dialogue with you. It provides customers and companies alike with unprecedented access to each other, but therein lies the corporate challenge.
- Quicker Engagement of Leads to Improve Customer Satisfaction and Increase Loyalty
- Enhance Brand and Reputation Management
- Innovate Product Management
- Step Up Sales and Marketing Effectiveness
- Significantly Better Customer Services
- Improve Research Efficiency
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