Benefits and Insights

Why use GoodData Platform?

Key differentiators & advantages of GoodData Platform

GoodData goes beyond BI to deliver high value Insights as a Service. We provide advanced analytics for driven organizations to create new revenue streams. Our strength is helping marketers and ISVs understand their customers’ behavior and needs: 
  • CMOs move to the front of the line. GoodData provides marketing analytics to understand your customers’ buying journey, improve the ROI of multi-touch nurture campaigns, and use social analytics to link advertising spend to revenue. 
  • CXOs love good data. We identify operational insights that improve the health and agility of your business. With GoodData, organizations make faster decisions, allocate resources more efficiently and improve predictability. 
  • A product manager’s dream. Popular software vendors create revenue-generating data products, Powered by GoodData. OEMs tell us that embedded analytics are the   number one reason their customers upgrade.
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