Jason Keller

Jason Keller

Jason Keller is a Market Research Associate at SelectHub who writes content on Business Analytics Tools, Big Data Tools, Facility Management Software, Marketing Automation Software, Field Service Software and Endpoint Security Software. He studied journalism at the University of Northern Colorado, and in his free time likes reading and writing creatively, listening to music, hiking and hanging out with his dogs.

Sisense vs Logi Analytics

Folks, embedded analytics are taking the software world by storm. And naturally, the proliferation of powerful business intelligence tools built into other pieces of business software has prompted a veritable explosion of EA software. And just as the cream rises to the top, our software analysts have picked the two strongest performers for us to pick apart in a battle of the Titans. Strap in, people, because it’s time for Sisense vs Logi Analytics.

Jason KellerSisense vs Logi Analytics
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How the Internet of Things Is Transforming the Field Service Industry and Its Software

Field service management has transformed field service delivery in the same way that the internet of things (IoT) is poised to transform FSM Software.

A lot of mystery still surrounds the concept regarding the internet of things and IoT field service software. This is probably because its potential reach is so vast that it doesn’t easily lend itself to a neat, cohesive definition.

Jason KellerHow the Internet of Things Is Transforming the Field Service Industry and Its Software
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Salesforce Acquires Tableau for $15.7 Billion: What It Means for Software Buyers

The acquisition of Tableau by CRM software giant Salesforce is earth-shaking news for anyone in the enterprise software world. This announcement comes only a day after Google purchased Looker, an analytics startup, for $2.6 billion. This of course pales in comparison to the $15.7 billion price tag that Salesforce paid (in an all stock deal) for Tableau (see our Tableau vs Looker comparison).

Jason KellerSalesforce Acquires Tableau for $15.7 Billion: What It Means for Software Buyers
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5 Tips for Picking From the Best Endpoint Security Vendors

Let’s say you’ve got teams working remotely, but you want them to be able to securely access your company network without compromising any corporate intel. Or maybe you just want to make sure that your users aren’t leaking important secrets, or worse, having them stolen by rogue software that’s been carelessly installed onto your managed system. If any of this sounds like your situation, then it’s time you started dipping into the wide realm of endpoint security vendors and the endpoint protection software solutions they offer.

Jason Keller5 Tips for Picking From the Best Endpoint Security Vendors
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What is Field Service Management? (Nearly) Everything You Need to Know

What is field service management? It isn’t sexy technology, that’s for sure. It doesn’t offer the glamorous aesthetics of Instagram and its potential use isn’t nearly as widespread as autonomous vehicles. In fact, chances are those outside the industry haven’t even heard of it.

Yet, despite a lack of press and high-profile CEOs, field service management software is shaping the world of tech as we know it. We just might not realize it yet.

Jason KellerWhat is Field Service Management? (Nearly) Everything You Need to Know
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Future of Business Analytics Trends in 2019 and Beyond

Before we take a look at the future of business analytics trends this year and beyond, we’re going to step into the time machine and travel back a bit.

The year was 2018, and the future of business analytics seemed bright.

Cloud analytics was finally taking off against a market stacked to the brim with on-premise business analytics software. Flat, static dashboards were being ditched for more robust and agile interactive dashboards. Spreadsheets got sent packing in the face of heavily augmented and data-informed reports. Self-service analytics hit the ground running, giving more and more people the ability to utilize complex analytics without a complex degree.

Jason KellerFuture of Business Analytics Trends in 2019 and Beyond
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How to Create a Marketing Automation RFP

The year was 1991 and marching through a busy office full of cubicles and pagers would never entail overhearing the words “marketing automation RFP.” This was, of course, because there was no marketing automation software to speak of. It was all done by hand. Then 1992 came along, and Unica — the world’s first piece of marketing automation software — was released. An entire industry seemingly changed overnight.

Jason KellerHow to Create a Marketing Automation RFP
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7 Cutting Edge Advanced Business Analytics Tools

The popularity of business analytics tools has reached a boiling point in recent years. This change is driven by the need to increase the depths of functionality these tools deliver without a data scientist supporting them. Businesses are developing advanced technologies to meet this new need, including natural language processing (NLP) and Hadoop. These advances have resulted in a new age of cutting-edge business analytics tools. To jump to a list of some of the best systems, click here.

Jason Keller7 Cutting Edge Advanced Business Analytics Tools
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Retail Analytics Software Tools: Which Are The Best for Retail Businesses in 2019?

The retail buyer’s experience doesn’t look like it did 10 years ago. In fact, it hardly looks the same from the year before. This is partly due to constant buyer demand and ever-changing buying trends. As a result, businesses could no longer use intuition to predict sales outcomes and instead have come to rely on retail analytics software tools to reduce the risk of human error. The right business analytics tools for retail businesses can be a game changer.

Jason KellerRetail Analytics Software Tools: Which Are The Best for Retail Businesses in 2019?
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Understanding the Marketing Automation Landscape in 2019

From chatbots to big data, the marketing automation landscape looks more diverse and crowded every year. That’s why having a marketing automation strategy is less of a perk and now more of a requirement when it comes to owning a business. Customers come to your business through a multitude of channels.

Tracking individual behaviors and engagement on each of these channels poses an enormous challenge, which is why the majority of companies are turning to marketing automation software to collect, interpret and respond to consumer data in a way that encourages consistent movement through the sales funnel.

Jason KellerUnderstanding the Marketing Automation Landscape in 2019
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What Is Cloud Analytics?

Cloud analytics. Two buzzwords crashed together, that, unlike most other buzzwords, can have serious benefits and implications for your business. If you’re not yet familiar with analytics, it’s a subset of business intelligence, which is anything that can be considered knowledge valuable to operating a business. You might be familiar with Google Analytics, a popular web analytics suite, which is a part of a broader offering of business intelligence and business analytics tools.

Jason KellerWhat Is Cloud Analytics?
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How to Create a Data Analytics RFP

Data and business go together like peanut butter and jelly. It’s no secret that business analytics is fueling the data-driven economy in the hundreds of billions, so we’ve written extensively on the subject and created a list of the top business analytics software vendors to help you navigate the emerging data market space. If you’re one of the thousands of businesses planning on adopting a business analytics platform, then it’s time for you to start drawing up a data analytics RFP for BA software tools.

Jason KellerHow to Create a Data Analytics RFP
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Augmented Reality Field Service: A VR Game Changer for Field Service Management

Field service management software refers, quite literally, to the system that manages a company’s resources when they’re off-premise, either en route to, or on-site at a client’s project location. Today, FSM software is employed by numerous industries whose business activities require the deployment of mobile agents or contractors for work assignments in the field. Augmented reality field service aims to change the nature of field service management.

Jason KellerAugmented Reality Field Service: A VR Game Changer for Field Service Management
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Your Business Analytics Implementation Planning Guide

Believe it or not, just about everything produces actionable data for your business. Website clicks, while a type of analytics, aren’t the only way to let data do the driving. From employee PTO to the number of miles driven by your suppliers, your business is saturated in invisible resources that are just waiting to tell you their stories and bolster your business. Taking advantage of that data is the chief function of business analytics tools, and if you haven’t been following the explosion of business analytics like we have, now is the time to start building your business analytics implementation plan.

Jason KellerYour Business Analytics Implementation Planning Guide
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